Early insights: priorities and pressures
When we previewed our findings this summer, one message came through loud and clear: experience, priorities, and the landscape of luxury are changing fast. The customer experience is being reshaped by demand for personalisation, storytelling, and a deeper sense of emotional connection. Business priorities are under pressure from rising material costs, sustainability expectations, and the need to differentiate from online competitors. The changing landscape is marked by the growth of digital and direct-to-consumer channels, the rise of recycled and lab-grown materials, and the acceleration of innovation through tools like 3D printing. What does this all mean for the future of jewellery retail, design and manufacturing? Luxury in Flux 2026 sets out the answers.